Partnering with Octagon we were tasked with creating a shareable fan zone moment to communicate the simplicity of Mastercard contactless functionality.
RFID User Journey
Participants were given contactless cards to power the experience at various touch points.
CHOOSE YOUR SKILL
Fans selected their trick styles before they were shot by two robot arms, continuously shooting 3 different football skills, for 3 full live days.
Efficient processing of thousands of participants
and immediate rendering of content allowed for streamlined social sharing.
The Numbers
2 Robot Arms
3 Live Days
4105 Captures
112% Share Rate
Our Role
Art Direction
Content Capture
Custom RFID UX
Partners
Octagon
Mastercard
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