Robots Shoot
At The UEFA Champions League Final With Mastercard

A custom tech solution for an international fan zone experience.

Partnering with Octagon we were tasked with creating a shareable fan zone moment to communicate the simplicity of Mastercard contactless functionality.

RFID User Journey

Participants were given contactless cards to power the experience at various touch points.

CHOOSE YOUR SKILL

Fans selected their trick styles before they were shot by two robot arms, continuously shooting 3 different football skills, for 3 full live days.

Efficient processing of thousands of participants
and immediate rendering of content allowed for streamlined social sharing.

The Numbers

2 Robot Arms

3 Live Days

4105 Captures

112% Share Rate

Our Role

Art Direction

Content Capture

Custom RFID UX

Partners

Octagon

Mastercard