Launching the
Puma RS-X range at Outernet with Skepta

Capturing guests in the Pumaverse


We were approached by Big Smoke Corporation to create two epic multi-cam content moments at the Puma RS-X launch party in collaboration with Skepta.

Our bullet time experiences formed part of the ‘Pumaverse’, hosted at London’s biggest immersive venue, Outernet.

The gifting space, featuring floor-to-ceiling visuals of futuristic cityscapes by immersive-me, played host to our 8-cam curve.

Manned by Puma guardians, it was the first port of call for guests and influencers to pose wearing their box fresh kicks.

Content was readily available for download and sharing within seconds, featuring glitchy, animated style campaign graphics to promote the new PUMA RX-S range.

Our second content experience sat within the main auditorium where an exclusive Skepta performance took place.

Surrounded by dancefloor, attendees were invited to step into our 360 bullet time booth to be directed by The Flash Pack team.

Content was shot, automatically edited and formatted for them to share instantly to their TikTok and Instagram accounts with the #PUMARS event hashtag.


Big Smoke Corporation

The Results

540 pieces of content shot

Our Role

Production & Tech