The Dua
Lipa Glow Room At Madame Tussauds

Princess of pop and multi-award winner Dua Lipa has joined the lineup at Madame Tussauds, London.

Collaborating with Madame Tussauds we created an interactive stage set and multi-cam photo installation inspired by Dua Lipa’s iconic BRITs performance.

A permanent unmanned studio creating 3D GIFs for immediate social sharing.


Bulletproof tech, custom animations and intuitive UI allowed for an accessible and seamless customer experience.


The Results

Over 56K captures

Shared by Dua on Instagram

Over 1.8 million likes on her launch night post

Our Role


Set Design


Social Sharing

Ongoing management