An in-store retail experience for London’s Oxford Street.
Originally briefed to recreate a traditional Fotografika for Benetton’s first Selfridges Pop Up – we offered a modern take on the classic booth.
Our enhanced functionality gave the brand creative flexibility, reflecting seasonal colour trends.

The success of this approach to branded asset creation saw the booth move from its temporary location, becoming a permanent feature of Bennetton’s London Flagship.

Our Role
Design & Build
Custom Software Functionality
Maintenance & Reporting
Infinity Room Installation at The Mondrian
H&M Oxford Street Photobooth Installation